Nike Snowboarding?

Well if you haven't seen it by now, the Nike snowboarding website is up and running with their new boots and some outerwear. This is Nike's first year of producing snow specific goods and it's yet to be seen how they preform. If they put as much R&D as they did into the SB skate shoe line, the boots should be pretty good. They look just like Nike shoes which I must say is pretty lame and both the mens and womens boots have the same name, Zoom Force 1.

I've never skated a pair of SB's and I probably won't ever ride these boots but still I've never been a fan of Nike in the skate and now the snow industry. I think it takes away from other companies who've put their hearts and souls and years into making a skate or snow specific product only to have a huge multi billion dollar corporation jump right in with unlimited resources and turn something out. But I guess when you have the big bucks you can do whatever the fuck you want.

Nike also recruited some pretty big time names to rep the swoosh: Danny Kass, (who I'm still a little disappointed in for leaving Vans) Louie Vito, Eric Jackson, Justin Bennee, Austin Smith, Annie Boulanger, and Laura Hadar.

Shay was able to try on some of the Nike boots and had a few words about them so be sure to peep that.

Go ahead and check out the new Nike line and decide for yourself what to think.